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Petaluma, CA
Tuesday, February 20, 2018

A Wine Lifestyle & Culture Magazine

Our mission is to deliver our own brand of wit and whimsy whilst celebrating wine, its culture, and lifestyle. We don’t be believe that wine should be regarded merely through a “wine glass, darkly,” nor do we wear “rosé-tinted glasses.” We are professional journalists and meet each wine, event, and personality with a fresh palate – reporter’s notebook and glass in hand.

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Interested in a review? We’re happy to help. Our editorial policy is to only publish reviews of wine we actually enjoyed. Send samples to:

40 4th Street No. 111
Petaluma, CA 94952

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Daedalus Howell

Meet Our Editor

Daedalus Howell is a lifelong wino and author of I Heart Sonoma: How to Live & Drink in Wine Country. He has written about wine for FineLife Magazine, Gault Millau, Inc./Gayot.com, L.A. Downtown News,  Marinscope, Inc., Men’s Health,  North Bay Bohemian , Petaluma Argus-Courier,  Rivertown Report, San Francisco Chronicle, Sonoma Magazine, Sonoma Valley Sun, Sonoma Index-Tribune, Tasting Panel Magazine, and Vineyard & Winery Management Magazine.


AAN | In 2007, Howell placed first in the Association of Alternative Newsweeklies’ national “Altweekly Awards” for Food Writing/Criticism (circ. 60,000 or less) for his wine column in the North Bay Bohemian.

CalTIA | The California Tourism Industry Association (CalTIA) awarded Howell first place for his Inside Sonoma series in October, 2008.

NNA | In 2011, Howell also won first place in the National Newspaper Association Better Newspaper Contest for “Best Humorous Column” for his contributions to the Sonoma Index-Tribune.

Gold Adrian | In 2012, Howell and collaborator Raymond Scott Daigle won a Gold Adrian Award from Hospitality Sales and Marketing Association International (HSMAI) for achievements in marketing and public relations on behalf of their client the Sonoma County Tourism Bureau.